Wednesday, 23 February 2011

Global Sport Forum Barcelona 2011

From 9 to 11 March, the Palau de Congressos de Catalunya will host once again the Global Sport Forum Barcelona 2011, organized by Havas Sports & Entertainment. Leading personalities from the world of sport as athletes, politicians, sponsors and benefit organisations will be there to debate on the role of sport in society.

For its 3rd edition, the event will be focused on the topic “Sport, What’s Next?” , with the objective of identifying the last trends so that the key players can adapt themselves to the future economic and social model.

To unable participants to exchange their ideas about different topics, many talks, conferences and workshops will take place. Here is the program:
- Official opening on Thursday 10th at 9 am with Sergei Bubka, the six-time world champion in pole vault;
- Women who make the difference in sports, with Donna De Varona, Pernilla Wiberg, Mia Hamm, Samantha Davies;
- CSR and sport as a vehicle for inclusion, with the presence of the former Brazilian soccer player, Raï;
- New models for new frontiers: matching traditional sporting values to new market opportunities;
- Fight for your rights: TV versus Web;
- Setting new standards for the Olympic Games in Rio, with personalities of the Olympic world, as Hicham El Guerrouj;
- Digitally-savvy champions: when athletes become media of their own;
- Barcelona 2013 swimming world championship;
- Rugby’s success story from 2011 to 2016 and its growing internalisation;
- Technological revolution in sport which has led to the emergence of global brands, with as a speaker, the new manager of FC Barcelona, Sandro Rosell.

The Congress will end with the presentation of some memorable advertising campaigns in the world of sport.

To attend this important conference about the future of sport,
book your apartment now !

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