Tradeshow for Selected Brands. At the crossroads of Fashion, Music, Art and Design, as well as Visual and Performing Arts.
More then 99.500 international fashion professionals visited the 18th edition of BREAD & BUTTER – tradeshow for selected brands from 16. - 18. January 2008 in Barcelona.
KING SIZE was the theme of this year’s BREAD & BUTTER and an appropriate slogan for the event, which reported an estimated 20% increase in visitors in comparison to the previous year. Even the record attendance set in July 2007 could climb another 9% in 2008.
On the first day, immediately following the fair’s opening, exhibitors were thrilled by the exceptional attendance at their stands. The halls were full and trade visitors were enthused by the creativity of many brands. Companies such as Nike, Ed Hardy, Converse and Nudie Jeans felt right at home in the Fira de Barcelona and promoted their collections in individual presentations outside the fair’s halls.
Facts & Figures
Total number of visitors: 99.543
Visitor growth compared to January 2007: 20%
Visitor growth compared to July 2007: 9%
Rent an apartment for the next edition of Bread & Butter in July 2008.